Merck Digital Factory Engagement Lead in Austin, Texas

Merck & Co., Inc. Kenilworth, N.J., U.S.A. known as Merck in the United States and Canada, is a global health care leader with a diversified portfolio of prescription medicines, vaccines and animal health products. The difference between potential and achievement lies in the spark that fuels innovation and inventiveness; this is the space where Merck has codified its legacy for over a century. Merck’s success is backed by ethical integrity, forward momentum, and an inspiring mission to achieve new milestones in global healthcare.

The Digital Factory Engagement Lead is responsible for defining and delivering innovative omni-channel campaigns with focus on improving customer experience. This role will coordinate closely with the agile in-market teams and the Consumer IT platform leads.

The selected candidate:

  • Leads an agile team of subject matter experts able to deliver end-to-end cross-channel customer journeys and innovative digital marketing programs in the US, Latin America, and Canada.

  • Deeply understands the business priorities and the customer engagement strategies in the healthcare industry

  • Is able to recommend the best fit for purpose solutions

  • Solves business and technology challenges related to improving customer experience

  • Helps with the change management process during the digital transformation and technology adoption by the business users

  • Builds trust among cross-functional teams and engages with the market and IT leaders to prioritize digital acceleration projects

We offer:

  • Competitive remuneration

  • Position in a world leading global company

  • Challenging career

  • Professional growth based on performance

  • Innovative working environment

  • Wide range of benefits

Education Minimum Requirement:

  • Bachelor’s Degree in Computer Science, Information Technology, or Related field

Required Experience and Skills:

  • Ability to execute complex marketing programs in matrix structures

  • Deep understanding of digital marketing channels and technologies to implement omni-channel orchestrated campaigns

  • Deep knowledge of the Salesforce Marketing Cloud, Veeva CRM, Online advertising, digital analytics and email marketing

  • Experience with the customer journey mapping, cross-channel campaign journeys building and tracking

  • Digital marketing, Customer Engagement and Customer Experience best practice

  • Excellent presentation, analytics and communication skills are required to communicate/persuade cross-functional stakeholders towards specific actions and initiatives

  • Ability to build strong cross-functional partnerships

  • Experience in managing teams

  • Highly organized, motivated, and results driven with the ability to rearrange priorities and take responsibility in a multi-tasking environment

  • Experience working in multiple geographies

  • Knowledge and experience working with Agile principles and Agile frameworks and techniques (such as Scrum, Kanban)

  • At least 7 years’ experience working within digital marketing field

Preferred Experience and Skills:

  • Hands on experience with marketing automation platforms, preferably Salesforce Marketing Cloud

  • Previous experience of leading and implementing complex projects in a multi-cultural environments

  • Salesforce Marketing Cloud Consultant certificate preferable

  • Experience of Pharmaceutical or Healthcare industry

  • Experience of delivery analytics to mobile platforms (Smartphone, Tablet)

  • Knowledge and experience with as many of the following toolsets and technologies across all areas in Commercial platforms - Veeva, Oracle, Informatica PC, Informatica MDM, Amazon WS, AutoSys, Unix

Your role at Merck is integral to helping the world meet new breakthroughs that affect generations to come, and we’re counting on your skills and inventiveness to help make meaningful contributions to global medical advancement. At Merck, we’re inventing for life.

If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to staffingaadar@merck.com .

Search Firm Representatives Please Read Carefully:

Merck & Co., Inc. is not accepting unsolicited assistance from search firms for this employment opportunity. Please, no phone calls or emails. All resumes submitted by search firms to any employee at Merck via email, the Internet or in any form and/or method without a valid written search agreement in place for this position will be deemed the sole property of Merck. No fee will be paid in the event the candidate is hired by Merck as a result of the referral or through other means.

Visa sponsorship is not available for this position.

For more information about personal rights under Equal Employment Opportunity, visit:

EEOC Poster at http://www1.eeoc.gov/employers/upload/eeocselfprint_poster.pdf

EEOC GINA Supplement at http://www1.eeoc.gov/employers/upload/eeocginasupplement.pdf

OFCCP EEO Supplement at https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCPEEOSupplementFinalJRFQA508c.pdf

Merck is an equal opportunity employer, Minority/Female/Disability/Veteran – proudly embracing diversity in all of it’s manifestations.

Job Service Delivery/Management

Title: Digital Factory Engagement Lead

Primary Location: NA-US-TX-Austin

Requisition ID: SER001600